News, 01.10.2019

A good beer in attractive packaging

The roots of today’s privately owned Egger brewery date back to the 17th century. Vetropack Austria manufactures the new 0.33-litre bottles in amber glass for the traditional brewery in the Kremsmünster plant.

The privately owned Egger brewery from Unterradlberg in the Lower Austrian town of St. Pölten focuses on further development of its beer products in a contemporary yet downto-earth way. All containers have undergone a comprehensive design relaunch. The 0.33-litre glass bottle harbours particular growth potential, and Egger has devoted special attention to this product. The neck of the easy-to-hold amber-glass bottle is engraved with the old brewery crest.

A really good beer in really attractive packaging: the high quality of the multi-award-winning beers is now emphasised with the new packaging. The new design succeeds in linking tradition and modernity. This is reflected in scaled-back design elements such as a simplistic freshness seal that acts as a neck label and a twist-off crown cork.

The privately owned Egger brewery brews its beer in accordance with the German Purity Law of 1516. This means its beers are brewed in the same way as ever – with only hops, water and barley malt. Most of the brewery’s total output is sold in Austria and the rest is exported.